Pride Month: Taking Strides Forward

Hannah Borish • June 27, 2024

Celebrating Progress and Promoting Inclusion in the Endurance World

A collection of Prinde Month medals are sitting on top of a graduation cap.

June is recognized and celebrated as Pride Month in countries and locations all over the world. The origins of Pride Month date back only 55 years (exactly 55 years ago today, actually), to the Stonewall Riots that took place in New York City in 1969. The Stonewall Riots were a response by members of the LGBTQIA+ community and allies to the police raid that happened early on June 28th at the Stonewall Inn, a gay club located in Greenwich Village.  America’s first pride parade took place exactly one year after the raid, on June 28th, 1970.


Our society has come a long way in terms of LGBTQIA+ rights in the last 55 years, but unfortunately, discrimination still exists today, including in the endurance world. A survey taken by Runner’s World in 2021 found that many queer runners are afraid to join a local run club or even go on a group run for fear of being alienated or not feeling represented in the group. Only 40% of LGBTQIA+ runners surveyed said that they felt welcomed and included in the running community. The survey also found that "a stereotypical image of what it means to be a runner—thin, white, and cisgender—was a theme mentioned frequently in the responses to open-ended questions… Creating visibility for runners who don’t fit the stereotype is absolutely key.”


At Always Advancing, we are committed to making the endurance community more inclusive and increasing visibility and representation for members of the LGBTQIA+ community. We believe everyone should feel proud of who they are and be able to love who they love without fear of discrimination. We are honored to be able to work with organizations who support LGBTQIA+ movements every year. Below are some of the awesome events we created medals and other products for this year!




Sources:

Joint Base Andrews

Runner's World

The 1st Annual Newtown Turkey Trot Logo
By Hannah Borish October 24, 2025
This Thanksgiving, lace up your running shoes for a meaningful cause at the Newtown Turkey Trot 5K, a new community tradition in the heart of Newtown Borough.
Artist Diplo with his finisher medal made by Always Advancing
By Hannah Borish October 10, 2025
We are proud to announce an expanded partnership with Mascot Sports and Diplo's Run Club, creating 125K medals and 125K shirts to date for the events nationwide.
2025 TCS Sydney Marathon Presented by ASICS Medal
By Hannah Borish October 2, 2025
Always Advancing had the honor of creating the medals for the TCS Sydney Marathon presented by ASICS again this year, its first as an Abbott World Marathon Major!
2025 Antarctica Marathon® Medal
By Hannah Borish July 25, 2025
Due to our partnership with Marathon Tours & Travel and their Antarctica Marathon®, Always Advancing now provides medals for events on all seven continents!
Lobby of the Galt House Hotel in Louisville, KY.
By Hannah Borish February 12, 2025
Our team had a great time at the 2025 Running USA conference, connecting with other industry leaders and gaining valuable insights.
By Hannah Borish November 22, 2024
As the official medal sponsor for AIMS, we were honored to attend the 24th annual World Congress last week in Hanoi, Vietnam.
By Hannah Borish September 12, 2024
We are thrilled to have created the medals and merchandise for the annual Run Now Wine Later 5k in New Hope again this year! Register now before spots fill up.
By Hannah Borish July 26, 2024
At Always Advancing, we are committed to helping our clients practice safety during their events, especially for trail races. That's why we've curated a list of essential gear we can provide to keep your race participants safe and comfortable every step of the way.
By Hannah Borish July 12, 2024
It can be hard to manage serious training during these hot summer days, which is why at Always Advancing, we offer a wide range of products to help athletes train safely and stay cool. Check out the list for products your team members are sure to love!
Always Sustainable with Always Advancing
By Hannah Borish May 1, 2024
At Always Advancing, we're committed to practicing sustainability in every way possible, every month of the year.